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Are you not clear about your job as a small business owner? Are you frequently having work-family conflict? If your answer is yes, then you need to take a paradigm shift for your own good. According to research conducted by The Institute for Entrepreneurship and Free Enterprise, Ball State University, “Emotional exhaustion caused by role ambiguity and work-family conflicts can lead many entrepreneurs to leave or close their companies, even when the ventures are profitable.” Small business...

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Is your business stuck in neutral? If you want to take things to the next level, you might need to access new tools and resources. Things like video marketing, expert insights and even memes can help you break out of a rut and help you grow effectively. Here are tips from members of the online small business community for utilizing these strategies. Boost Your Traffic With Video Marketing Video can be a powerful medium for...

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Embracing technology isn’t just a matter of having the latest and greatest gadgets and gizmos at hand whenever we want to use them – it’s something that’s integrated into every part of our everyday lives. And it’s no different for businesses. Technology is part of everything, and if you don’t keep up with it, you run the risk of competitors eating your lunch and taking your customers. Automation is one of the most important technological...

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It is now widely accepted that South Africa’s potential to create jobs and drive prosperity will most likely be unleashed if the small and medium enterprise (SME) sector is nurtured and flourishes. Jolawn Victor, Head of Emerging Markets at Intuit QuickBooks, believes that large businesses can make a massive difference by supporting small businesses. Victor says that even the smallest nudge by a large business can fundamentally change the prospects of a struggling SME.  ...

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More and more South African millennials are starting side businesses to supplement their income. With the possibility of earning an additional R3,000 each month on average**, it’s easy to see why. This is according to Jolawn Victor, Intuit QuickBooks’ Head of Emerging Markets, who says that although this is a way that South Africa’s youth are making extra money, subsequently it also promotes entrepreneurship which, in turn, will bolster the economy should these side businesses...

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Millennials are asking more of the world than ever before – demanding businesses be socially and environmentally conscious, flexible and tech-savvy – which is certainly not a bad thing. Now in their 20s and 30s, they are no longer the work experience kids, but the new clients that could help move your company forward too. Businesses that fail to adapt to their needs, and tailor their products and services to be more Millennial-friendly, could well find...

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The excitement of acquiring a new client can sometimes make accountants miss out on one of the most important phases in the accountant-client relationship: onboarding. This is according to Nadine Chetty, Cloud Accounting Specialist at E-Comm Accounting Solutions and Intuit Trainer/ Writer Network Member who explains that the onboarding process should incorporate training, technologies and orientation. “We need to train our clients on how we want them to work with us and show them that...

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When your marketing plan aligns with your branding goals, your company becomes memorable to the masses. Nearly every business owner has goals, but how you define and carry them out often makes the difference between success and failure. Make sure branding and marketing align by following the 11 steps below to sync your business branding goals with your actions. Step 1: Create your branding goals If you don’t yet have branding goals for your business, your first step...

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Asking for help is one thing; asking for financial help is another beast all its own. Yet many small businesses and startups turn to family and friends to help fund their company. Many entrepreneurs bootstrap or self-finance their business. But that doesn’t mean every founder saves up their own money, opens a line of credit, or seeks a bank loan. For some, it makes sense to ask friends and family for financial support. Tom Scarda,...

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Your business idea is brilliant. Nobody else is doing it. You’ve got no competition. It’s sure to be a gold mine, right? Maybe. One mistake many new businesses make is thinking that just because nobody else is doing exactly what they’re doing, their business is a sure thing. Is there a good reason why no one else is doing it? The smart thing to do is ask yourself,  “Why isn’t anyone else doing it?” It’s possible that nobody’s selling...

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