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Reclaiming its African roots, the Absa Group, formerly Barclays Africa, has started trading on the Johannesburg Stock Exchange with a new share code (ABG) and a new corporate identity. Strategy Absa Group launched a new growth strategy on 1 March 2018 as it started separating from parent, Barclays PLC, which has held the controlling interest in the company since 2005. The British bank has now reduced its stake to 14.9%. The strategy prioritises cultural transformation...

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